Here is a video outlining some of the many features of METRIC:
Breakdown of the video:
00:55 – What are user Studies
01:53 – What is METRIC
02:10 – User Study Components
03:44 – Recording Participant Engagement
05:03 – What differentiates METRIC
06:10 – Eye Tracking
07:11 – Areas of Interest
08:07 – Follow-up Surveys
09:26 – Reporting and Analysis
10:07 – Use Case
To read more about METRIC, please proceed in reading this conference paper:
Azem, J. Y., Jung, S., Salminen, J., & Jansen, B. J. (2023). Measuring Engagement Through Remote Interactions of Customers: Introducing METRIC [Review of Measuring Engagement Through Remote Interactions of Customers: Introducing METRIC].
Visit this link to explore METRIC yourself!